Make money by saving the planet – sustainable profitability for construction
by Nikola Tosic, 24 November 2021
COP 26 is a failure of governments to impose regulation on businesses to reduce pollution and prevent climate crisis. However, construction leaders should not rely on regulation. They should rely on their business sense.
Construction industry should invest in sustainability, reduction of pollution, and prevention of climate crisis, not because of regulation but because it is more profitable. Regulation has long been proven to be insufficient and outdated when it comes to these problems, but luckily our products have a much stronger motivator – profit.
Investors, architects, builders, and final customers are motivated by the savings sustainable building practices provide. Knowing this, for the past two decades we have been fully dedicated to the philosophy of sustainable profitability. In our experience sustainability without making the business better is useless. Sustainability that makes more money for everyone is better than any regulation.
All our products are superior to non-sustainable products – they are faster, cheaper, and more profitable to use, in building and in living. Our plastic formworks increase speed, foundation and slab products reduce concrete, water products increase resilience, green products increase energy efficiency. Saying no to them is saying no to money. Saying no to them is wasting money on outdated solutions.
We live in an age when we can make money by saving the planet. Let us help use this opportunity in your construction project today.
